DIGITAL GROWTH STRATEGIST
Turn More Interest Into Enquiries and Booked Conversations.
I help established service businesses improve what happens between generating a lead and winning the customer.
From landing pages and CRM to follow-up, booking and automation, I look at how the pieces work together across the customer journey.
Strategy first. Technology second.
HOW I WORK
From Growth Leak to
Better Customer Journey
01
Find the leak.
I look at how enquiries are captured, responded to, followed up and moved toward a conversation so we can identify where opportunities may be slipping through.
02
Design the journey.
Once the gaps are clear, I map a simpler path from interest to enquiry, follow-up and booking — based on what the business actually needs.
03
Build what matters.
If there’s a fit, I can help implement the landing pages, CRM, follow-up, booking and automation needed to support the customer journey.
SELECTED WORK
Strategy, Systems and
Customer Journeys
A selection of work showing how I approach diagnosis, funnel strategy, CRM, follow-up and automation.
Growth Engine AI
FUNNEL STRATEGY · CRM · AUTOMATION · BOOKING
Designed the journey from enquiry through follow-up and booking, connecting the landing page, CRM and automation around one customer journey.
WHAT THIS DEMONSTRATES
Strategy translated into a working funnel and follow-up system.
Douglas Furniture & Joinery
DIGITAL AUDIT · LANDING PAGE CONCEPT · FOLLOW-UP STRATEGY
An independent speculative project exploring how an established furniture and joinery business could create a clearer residential customer journey online.
WHAT THIS DEMONSTRATES
Diagnosis before implementation - using the customer journey to inform the design.
Independent speculative concept. Not commissioned by Douglas Furniture & Joinery.
ABOUT DIVINE
Strategy First.
Technology Second.
I'm Divine Balubar, a Digital Growth Strategist and
founder of Growth Engine AI.
I became increasingly interested in a part of marketing that
often gets overlooked: what happens after someone
becomes a lead.
A business can invest in advertising, referrals, SEO and
other ways of generating interest — but opportunities can still slip away through missed calls, slow responses, forgotten quotes and inconsistent follow-up.
That's why I look beyond individual marketing tactics and
focus on how the customer journey works as a whole — from landing pages and CRM to follow-up, booking and automation.
My approach is simple: understand the journey first, then use technology where it genuinely helps.
Stop Losing Leads
Find out where opportunities may be slipping between enquiry, follow-up and booking.
Strategy first. If there's a fit, we can talk about implementation afterwards.
© 2026 Divine Balubar | Founder_Growth Engine AI